What is SEO? A Glimpse Behind the Wizard’s Curtain.

The other day, I was opening a savings account at a local bank. I sat at the mostly functional, but somewhat-stately desk of a young banker,perhaps 26 years old. Friendly, he asked what I did. “Marketing . . . mostly SEO these days,” I informed him with a you-of-course-know-what-that-is-because-you’re-young-and-smart smile.   He surprised me with […]

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